Cookies Policy
Understanding how we use cookies and similar technologies
What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit our website. They are widely used to make websites work more efficiently and provide information to the website owners.
Cookies help us understand how visitors interact with our website, which pages are most popular, and how we can improve the user experience. They do not contain personal information that can identify you, but they can remember your preferences and settings.
By using our website, you consent to the use of cookies in accordance with this policy. You can manage your cookie preferences at any time using the cookie settings tool.
Types of Cookies We Use
We use several types of cookies for different purposes:
| Category | Purpose | Examples |
|---|---|---|
| Essential Cookies | These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. | Session cookies, security tokens, load balancing cookies |
| Functional Cookies | These cookies enable the website to provide enhanced functionality and personalization based on your previous interactions. | Language preferences, region settings, login status |
| Analytics Cookies | These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. | Google Analytics cookies, heatmap analytics, user flow tracking |
| Marketing Cookies | These cookies are used to track visitors across websites to display relevant advertisements and measure campaign effectiveness. | Facebook Pixel, LinkedIn Insight Tag, Google Ads cookies |
Detailed Cookie Information
The table below provides more detailed information about the specific cookies we use:
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| pss_session | PINNACLE SOLUTIONS SERVICES | Essential for site functionality, maintains user session state | Session |
| cookie_consent | PINNACLE SOLUTIONS SERVICES | Remembers your cookie preferences | 1 year |
| _ga | Google Analytics | Distinguishes unique users for analytics | 2 years |
| _gid | Google Analytics | Distinguishes unique users for analytics | 24 hours |
| _gat | Google Analytics | Throttles request rate to limit data collection | 1 minute |
| _fbp | Used by Facebook to deliver advertising | 3 months | |
| lang | Remembers user's language setting | Session |
Why We Use Cookies
We use cookies for the following legitimate business purposes:
Website Functionality
Essential cookies allow our website to function properly. Without these cookies, certain features like secure login, shopping carts, or form submissions would not work correctly.
Performance and Analytics
Analytics cookies help us understand how visitors use our website. This information allows us to improve our website's structure, content, and user experience based on actual usage patterns.
Personalization
Functional cookies remember your preferences and settings, providing you with a more personalized experience when you return to our website.
Marketing and Advertising
Marketing cookies help us deliver relevant advertising to users who have shown interest in our services, and measure the effectiveness of our marketing campaigns.
Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and provide other services on or through our website.
Third-party cookies are set by domains other than our own. We carefully select third-party providers who comply with applicable privacy laws and provide transparency about their data practices.
Common Third-Party Services
- Google Analytics: For website traffic analysis and user behavior tracking
- Google Ads: For advertising and conversion tracking
- Facebook Pixel: For advertising, analytics, and audience building
- LinkedIn Insight Tag: For advertising and audience insights
- Hotjar: For user experience analysis through heatmaps and session recordings
These third-party services have their own privacy policies and cookie policies. We encourage you to review them to understand how they handle your data.
Managing Your Cookie Preferences
You have the right to choose whether to accept or reject cookies. You can manage your cookie preferences in several ways:
Browser Settings
Most web browsers allow you to control cookies through their settings preferences. However, limiting cookies may affect your experience on our website and other websites.
To learn how to manage cookies in popular browsers:
Our Cookie Consent Tool
When you first visit our website, you will see a cookie consent banner that allows you to choose which types of cookies you accept. You can change these settings at any time by clicking the "Cookie Settings" button.
Opt-Out Tools
For third-party advertising cookies, you can opt out through industry initiatives:
Legal Compliance
Our use of cookies complies with relevant data protection regulations, including:
General Data Protection Regulation (GDPR)
For users in the European Economic Area (EEA) and United Kingdom, we comply with GDPR requirements for cookie consent. We obtain explicit consent for non-essential cookies before they are placed on your device.
California Consumer Privacy Act (CCPA)
For California residents, we comply with CCPA requirements regarding the collection and sharing of personal information through cookies.
ePrivacy Directive
We comply with the EU ePrivacy Directive (Cookie Law), which requires informed consent for the use of cookies that are not strictly necessary for website functionality.
We regularly review our cookies policy and practices to ensure compliance with evolving regulations and industry standards.
Changes to This Policy
We may update this Cookies Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the bottom of this page.
We encourage you to periodically review this policy to stay informed about how we use cookies and similar technologies.
If we make material changes to how we use cookies, we will provide additional notice, such as through a prominent notice on our website or by directly notifying you when required by law.
Contact Us
If you have any questions or concerns about our use of cookies or this Cookies Policy, please contact us:
- Email: [email protected]
- Phone: 0904 612 3097
- Business Hours: Monday - Friday, 9:00 AM - 6:00 PM (EST)
- Data Protection Officer: For GDPR-related inquiries, please contact our Data Protection Officer at the email above
Effective Date: February 2026
Last Updated: February 2026
We use cookies to enhance your browsing experience, analyze site traffic, and personalize content. By clicking "Accept All", you consent to our use of cookies. You can manage your preferences in Cookie Settings. For more information, please read our Cookies Policy.
Cookie Preferences
Essential Cookies
These cookies are necessary for the website to function and cannot be switched off. They are usually only set in response to actions made by you such as setting your privacy preferences, logging in, or filling in forms.
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization based on your previous interactions, such as remembering your language preferences or login status.
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website and services.
Marketing Cookies
These cookies are used to track visitors across websites to display relevant advertisements and measure campaign effectiveness. They may be set by us or by third-party advertising partners.